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Articles
Here you can find our latest articles. We’ll always keep you posted about the most important topics in the world of media buying!
Our most recent articles:
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Blog
Why didn’t Facebook develop a Tracking Software?
![](https://assets-global.website-files.com/6597067831d488dcab3b6eec/65970a4d017c50f6425f9fb1_65808e425a248bad8fe3406a_1.png)
Blog
This is why 2023 is going to be a dark year for media buyers
![](https://assets-global.website-files.com/6597067831d488dcab3b6eec/65970a4d64c7c9b378add12f_657d7f71b359dbc15cabded0_6309e78754ad112c72410871_5%2520-%2520privacy-first-kills-roas_1-1.png)
Blog
What is Privacy First and how does it kill your ROAS?
![](https://assets-global.website-files.com/6597067831d488dcab3b6eec/65970a4da1eb28dbcd916bac_657d7fbc5bf5a83f4fb52261_1.png)
Blog
How Apple killed E-Commerce
![](https://assets-global.website-files.com/6597067831d488dcab3b6eec/65970a4dc07a4915ce66928f_657d7f091291a7e466775351_63046533aa20527abf7819fa_bg-img-min.png)
Blog
The #1 reason why you need to look into Fingerprinting
![](https://assets-global.website-files.com/6597067831d488dcab3b6eec/65970a4e01c563a0510e3034_657d7da73b5153896ebb4600_6328272994be2afc524923e6_customer%2520journey_1.png)
Blog
How to track your full customer journey?
![](https://assets-global.website-files.com/6597067831d488dcab3b6eec/65970a4e64c7c9b378add1c8_657d7dfa704ec3bbd12e2dd8_630f0fa909deecaa21b85616_8%2520-%2520fb-pixel_1-1.png)
Blog
The truth about the Facebook Pixel
![](https://assets-global.website-files.com/6597067831d488dcab3b6eec/65970a4ea1eb28dbcd916bec_657d813f54838aafd22b1fd3_6309ee362bf6132d8baaf834_1%2520-%2520GDPR_1-1.png)
Blog
What is GDPR and how is it affecting you today?
![](https://assets-global.website-files.com/6597067831d488dcab3b6eec/65970a4eeb640dfb45de1ddb_657d7d0bfe6a1b80f0f0bdca_634d260f6f6b0215bfb0549e_wrong%2520numbers_1.png)
Blog
What’s wrong with Facebook’s tracking and attribution?
![saas icon](https://assets-global.website-files.com/6596ccfbb3d9754c38fb8e60/6596da8a71a05775a63bcf7e_image%20left.webp)
![saas ecommerce icons](https://assets-global.website-files.com/6596ccfbb3d9754c38fb8e60/6596da8a71a05775a63bcf81_Group%203173.webp)